#PlayHack

This is an overnight hackathon - please bring a sleeping bag!

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!!! TICKETS ARE BY INVITE ONLY !!!
You can apply for a ticket by filling out the Google form here

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By registering for this event you are confirming that you agree to the Terms and Conditions

http://bit.ly/playhacktcs

Calling all hackers, makers, inventors and designers!

Join 3beards for a two-day hackthon on the future of gaming. Team up with Hasbro designers to invent new ways to play. Explore, play, and help create the next generation of Hasbro's most loved games including MONOPOLY, OPERATION, CLUE, THE GAME OF LIFE, RISK, TWISTER, SIMON, BOP-IT, and more!

Come alone or with a team, with an idea or just your passion. The day will start with short intros by those who already have ideas. You’ll then join a team or start your own and have the next 24hrs to hack, code, tinker and pull apart products (which Hasbro will provide!). Hasbro designers will be available to provide resources, inspiration, and advice.

As always, any ideas or projects you work on during the hackathon will belong to YOU. All intellectual property is owned by YOU. Hasbro reserve right of first refusal.

THE BRIEF

At the end of the 24hrs, these new ideas will be pitched to a panel of Hasbro judges. Prizes will be awarded in three categories:

• OFF THE BOARD GAMING: Sure, lots of games have pawns that move around a board on a table with people sitting around it. We got that covered. So how can we play "off the board"? What play experiences get you out of your chair? What game elements might get you physically moving? How can you game, using your senses in a new way? What technologies facilitate off the board play?

• GAMES FOR GIRLS: Girl gamers are on the rise. How can you gameify girls activities that they are already engaging in (SKIP IT is a great example) ? Make them competitive, make them level up, make them collaborative….ask yourself 'what do girls like?'..then GAME-IFY IT! Also Look at current trends across gaming and play and adapt it for today’s girl gamers (NERF REBELLE is another great example).

• DIGITAL/PHYSICAL GAMING: The modern gamer has a mobile device with them at all times. Their generation is the connected generation. They have a world of games at their fingertips that allow for gaming anytime, anywhere. When creating an integrated gaming experience, you must always ensure the integrated experience is not a barrier to play; it should be a bridge to a new experience. The best product has solo / analog functionality and connected / digital functionality. How can you create a product that works on its own and creates a new experience when connected?

Hackers can utilize Hasbro's diverse collection of Brands for the challenge, PAST and PRESENT. Take a look here to see more.

Must be 18 or over to participate.

For more information, and to get an invite follow the link here

UPCOMING EVENTS